client
PUMA
Team Faster Global Summit experiential campaign
We successfully envisioned, researched, engaged and executed all elements of the PUMA Team Faster Global Summit. From enabling organic networking and partnerships, to dynamic and innovative workouts and sessions, the Team Faster trainers were met with thoughtful and exciting opportunities for both personal and professional growth.
Throughout the three days, PUMA presented trends, inspiration and networking opportunities to Team Faster trainers to propel them further in their own markets, and in turn, positioned PUMA as a growth catalyst for its trainers.
We created an end-to-end experience from the moment they stepped off the plain to the after party for the trainers to fully immerse themselves in the PUMA brand and be inspired, share and be better equipped for success as a PUMA brand ambassadors and influencers.
our role
experiential ideation strategy art direction print & digital design environmental design production
The influencers were flown to Miami aboard the private PUMA jet.
At the same event, we launched the Puma mode XT.
We took 32 hyper-relevant social media influencers on an immersive journey into the world of Mode XT – or what we like to call Life A La Mode.
Experience a day-in-the-life of Gen H, expressed through over-the-top, gram worthy moments
